Tuesday, December 9, 2008

last class.

It hasn't sunk in yet that yesterday was my last undergraduate college class. And it really did end on a good note. I saw many things yesterday that I had never seen before -- what a great way to end my college career! The guerilla marketing had to be one of my favorites. For half of a second, I thought a real gorilla had walked in the room. I would have never had the guts to do that, and I applaud you, Evan, for thinking entirely outside the box.

I thought my typography presentation was fairly dull compared to others, but I personally learned something from my research which I guess was partially the goal. I have always been interested in typography but never really had the chance in New Media to explore it on a deep level. I learned a lot about how much of an impact it can have on a brand and how simple text can cause a lot of influence.

Graduating is a little bittersweet for me. It feels like I've been waiting for ever to finally be done with school, but now that it's here, I am having mixed emotions. I was disapointed to hear about some of the cool classes the New Media department may be offering in the future because I know I won't be able to take them -- at least not during this level of education. I think some exposure to the real world will be nice, as will getting married and all that other grown-up stuff. But who knows, I may be back here someday. I love learning and that is one thing I have surely accomplished as a new media student ... in more ways than I expected.

Tuesday, December 2, 2008

New Media Buzzzzzin'

Monday's class was by far my favorite all semester. Not only was it interesting to take our idea of promoting New Media on our bodies to the next level by presenting it to Dean Hook, but I really enjoyed the group discussion about the ideas that stemmed from our marketing proposal.

I think the idea of turning New Media promotion into a course is genius. First of all, our program doesn't currently offer any sort of advertising course. In the position I was offered after graduation, I will be using New Media to advertise (or promote) the brand I am representing. I think many of us will be using our degree to promote something, but at the very least, we definitely need to know how to advertise ourselves. Second, this class would be free advertisement for the program. If each semester, students were asked to come up with a new campaign for the New Media program, the school would have fresh ideas at least twice a year at no cost to them. The course would serve a double cause and really give students a chance to get their feet wet in a real campaign that could actually be used by the school. Since Seeing-Sideways has become an official elective, maybe the school has a N485 position to fill ... :-)